Co-founder of Lilly Management Group, Susan Ebaugh has 22 years’ experience in the mattress industry. Joining Serta, Inc. in 1987, she held
multiple marketing, advertising and management posts, including Vice President and Chief Brand Officer. During her years at Serta, the company won numerous national and international advertising and marketing awards, including the
2003 Gold Effie Award for Serta’s “Counting Sheep” marketing campaign,
which she spearheaded.
Ms. Ebaugh also has extensive experience in retail and trade advertising,
brand architecture and licensing, and intellectual property management.
From 1981-86, Ms. Ebaugh worked for Sealy, Inc., directing internal/external communications and corporate media events. She is also a former Chicago editor and journalist covering the U.S. home furnishings business, and a legal
reporter and editor.
Serving as an industry speaker and spokesperson, Ms. Ebaugh continues to present at industry and press events. During her career she’s also served on several ISPA committees and on various business leadership panels.
» sebaugh@lillymanagement.com |
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